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Is Microsoft ready for people?

Thursday, June 28 2007 @ 01:26 PM EDT
Contributed by: sde

"People-ready business." That's Microsoft's latest slogan from hell, and it probably would have passed quietly into the dustbin of marketing history had it not been for a recent blowup in the blogosphere.

In an effort to inject this phrase into popular usage (and no doubt raise its Google page rank), Microsoft asked a passel of A List Bloggers* to excrete blurbs on what this meaningless phrase means to them. Michael Arrington, Om Malik, Fred Wilson, Richard MacManus and a handful of others happily agreed to churn out some mush for Microsoft, which it later used in banner ads.
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